Changing the Sales and Merchandising Game!
Have you stopped to compare the cost of commission based sales and merchandising verses shared rep based sales and merchandising? You might be surprised at the savings!
Our vision is to make sales, merchandising and sampling more sustainable and responsive for Reps, Brands & Retailers. With all services empowered by our software. It makes no sense that reps spend their day in cars being managed by multiple admin teams.
Inztore is not about changing the brand agency relationship, in fact quite the opposite. Inztore is a shared team of sales, merchandising and sampling reps empowered by software used by brands, agencies & retailers. This gives Inztore the ability to reduce sales & merchandising overheads by more than 50% while delivering a more responsive, visible service.
Towards the end of 2022 we identified the cost for brands & agencies to service rural stores is huge. To solve this problem we are working with Foodstuffs South Island to create the “Sustainable Merchandising Initiative”. This involves using the Inztore online platform and existing New World staff in rural stores to fulfil the merchandising requirements of the brands who sign up to the service.
The No.1 comment being made by supermarkets is they are not getting the support from the brands they stock. What a great opportunity to offer merchandising support when asking for new listings at the annual review. For as little as $15 a session 2 x per store per month you can help rural store owners employ locals to support your brand and know exactly what is happening at store level using the Inztore platform.
The No.2 question we get asked is when are we going to offer sales as service. Supermarkets are moving toward central office buying so the cost of a full time sales team is hard to justify. Paying a sales team based on commission is also difficult to measure especially when a significant proportion of the sales are generated by the brand through promotions.
Inztore is introducing sales as a service and staying true to our innovative nature and creating an eco system of FMCG sales people. Located across New Zealand our sales experts can be scheduled for a fixed time and fee and be shared by all brands. A sales report will be generated and everything will be transparent through the Inztore platform.
The Inztore online platform can be used in all New Zealand supermarkets providing accountability for the reps actions as well as the visibility and status of the product in store. Including low/no stock, distribution, retail price and on/off promo reports as well as record out of date credits.
The following 4 principles Sustainable, Flexible Visible and Affordable guide every decision we make. We have been listening to the needs of our brands in the industry and there is a resounding need for change.
Let Inztore manage your sales, sampling and merchandising so you can focus on growing your brand and see the results roll in.